Cooler Screens Provides Consumers Better In-Store Experiences By Taking A Privacy-First Approach

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Amidst significant concerns surrounding Big Tech privacy standards, one emerging media platform solidifies dedication to customer personal privacy with Privacy by Design Certification

Chicago, Aug. 12, 2020– Cooler Screens , the world’s largest in-store digital media platform at the retail point of sale, is bringing the very best of online shopping to brick-and-mortar retail, creating a better in-store experience for customers. Consumers expect privacy while shopping,

that privacy need to be instantly embedded into the style, operation and management of IT systems, networks and business practices, to guarantee the interest of the user is a top priority. PbD includes 7 fundamental concepts that come together to achieve robust information defense for users. Those seeking to achieve the accreditation are needed to follow an in-depth evaluation of ability to achieve a mix of foundational principles, legal requirements, personal privacy and security standards, and market finest practices. To get more information about Cooler Screens and its privacy practices, go to, http://www.coolerscreens.com. About Cooler Screens: Cooler Screens is reimagining the customer experience in brick-and-mortar retail. The company has established a trademarked in-store digital retailing

Screens prefer them over conventional cooler doors and more than 100 brand names have actually partnered with Cooler Screens. This represents that digital retail innovation can thrill customers, while simultaneously protecting expectations surrounding privacy. An emerging standard for consumer privacy, the Privacy by Design (PbD)Certification is constructed on the premise

Our business model does not need it, “says Arsen Avakian, CEO and Founder of Cooler Screens.”In other words, unlike others who are identity-dependent, Cooler Screens is’ identity blind’. Without access to a customer’s identity– and with no incentive to gather private info– the usual privacy threats are gotten rid of and customers stay privacy-safe.””Privacy is a vital aspect of today’s business landscape and need to

of the coolers that track inventory and product placement, count foot traffic and gauge customer interactions– without recording any personal details. While significant brands continue to move marketing dollars from existing tech platforms grappling to keep consumer data safe, 93%of consumers who have experienced Cooler

become essential to organizational priorities, job objectives, design procedures and preparation,” said Dr. Ann Cavoukian, creator of Privacy by Design and Executive Director of the Global Privacy and Security by Design Centre.”It is clear that Cooler Screens has prioritized user personal privacy as a foundational aspect, and no action is needed by individuals to be protected, it is offered immediately, by style. Cooler Screens is leading the market in taking actions to supply boosted personal privacy standards as a core part of the customer experience. “Cooler Screens replaces standard cooler doors with high-resolution wise screens and sensing units both outside and inside

“Big Tech “companies have relied on capturing individual data and connecting it to specific purchasers to provide new insights and make cash. Cooler Screens’technique is simply the opposite. Cooler Screens never seeks to identify people and never ever collects or utilizes linkable or personally recognizable information.”Our innovation does not support it.

and Cooler Screens has focused on specifying a privacy standard for properly deploying digitized media and merchandising at retail. Cooler Screens is the first retail innovation platform to totally embrace and embrace” Privacy by Design,”a strenuous framework established by worldwide personal privacy professional Dr. Ann Cavoukian to advance customer privacy, and has just recently been granted a Privacy by Design accreditation. Previous generations ofdigital retail and

and media platform that makes it possible for customers to experience in-store what they enjoy about shopping online. Enjoying simplified access to the current and most appropriate information, customers can now make more informed in-store decisions to best fit their budget plans, taste and health preferences. The impact for retailers is a dynamic way to increase sales by providing shoppers a better, more tailored experience at the last mile of advertising. For consumer item business, Cooler Screens is offering a new platform to construct brand name awareness, market their products at the point-of-sale, and enhance visibility with real-time analytics. For more details, please go to http://www.coolerscreens.com.

Consumers anticipate personal privacy while shopping,

become integral to organizational priorities, project top priorities, job goals and styleProcedures” preparation Dr. Ann Cavoukian, creator of Privacy by Design personal privacy Executive Director of the Global Privacy and Security by Design Centre.”It is clear that Cooler Screens has prioritized user privacy as a foundational aspect, and no action is needed by people to be safeguarded, it is used automatically, by style. Those looking to attain the certification are needed to follow an extensive evaluation of ability to accomplish a mix of fundamental principles, legal requirements, personal privacy and security standards, and market best practices. To discover more about Cooler Screens and its privacy practices, see, http://www.coolerscreens.com.

and Cooler Screens has prioritized defining a focused on standard for personal privacy requirement digitized properly releasing merchandising at retailRetailing”Privacy is an important aspect of today’s organisation landscape and should

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