Widen and Productsup Partner to Help Customers Launch Products on 1,500+ E-commerce Channels

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To get those product listings from the Widen Collective to multiple e-commerce channels efficiently, brands need a syndication platform. When Widen sought advice from top analyst companies for ideas, they unanimously suggested Productsup.

With Widen’s DAM+PIM solution and Productsup’s e-commerce syndication technology, brand names have a complete toolset for assembling item material and going to market

“Together, Widen and Productsup provide whatever that brands requirement to distribute and create item listings without the normal busywork and bottlenecks,” said Jamie Liechty, Partner Manager at Widen. “Productsup uses our consumers a perfect platform to obtain from DAM+PIM to market.”

MADISON, WI and BERLIN, Germany, May 19, 2020 (GLOBE NEWSWIRE)– Widen, a provider of enterprise digital possession management (DAM) software, and Productsup, a leader in e-commerce information integration, today revealed a collaboration to help their mutual consumers complete better in e-commerce. The business will integrate to assist their users assemble item data and material in the Widen Collective ® and then launch items in over 1,500 e-commerce channels utilizing Productsup.

Broaden recently released a product info management (PIM) option that allows brands to distribute and assemble marketing copy, specifications, and possessions. Expand’s combined DAM+PIM service assists brand names in manufacturing, consumer goods, and retail prepare top quality, accurate material for e-commerce.

“We’re excited to partner with Widen and their brand-new innovative DAM/PIM service,” stated Emile Bloemen, SVP Strategic Partnerships at Productsup. “Widen has actually constructed a strong track record for its DAM technology and services. We have no doubt that they will be an important player in the PIM space, too.”

Productsup uses product material syndication, feed management, marketplace integration, and vendor onboarding for brand names and merchants. The innovative, easy-to-use platform empowers users to optimize and distribute product material to any digital marketing, shopping, or company channel.

About Productsup

MADISON, WI and BERLIN, Germany, May 19, 2020 (GLOBE NEWSWIRE)– Widen, a service provider of business digital asset management (DAM) software application, and Productsup, a leader in e-commerce information combination, today revealed a collaboration to assist their mutual customers complete more successfully in e-commerce. Expand recently introduced a product info management (PIM) option that makes it possible for brands to disperse and put together marketing copy, specifications, and possessions. To get those item listings from the Widen Collective to several e-commerce channels effectively, brands need a syndication platform.”Together, Widen and Productsup offer everything that brands need to produce and disperse item listings without the usual busywork and bottlenecks,” stated Jamie Liechty, Partner Manager at Widen. To date, Widen has actually allowed over one million online marketers, content creators, and technologists at over 660 international brands to link with target audiences through the clever usage of material.

www.widen.com. Contact: Jake Athey
VP Marketing!.?.!608-443-5472!.?.!jathey@widen.com!.?.!

Headquartered in Madison, Wisconsin, USA and with a European workplace in London, UK, Widen has the highest customer commitment in the digital asset management (DAM) industry. Widen’s acclaimed culture is acknowledged for its investments in staff member well-being and dedication to serving local communities. To read more about Widen, see

Productsup provides an ingenious SaaS platform that empowers retailers and brands to enhance and syndicate their product content to all digital marketing, shopping and business channels, such as Google, Amazon, Facebook, or Walmart. With nimble data and smooth connection, the acclaimed company assists clients break through information silos and get their items to market rapidly. Headquartered in Berlin, Germany, Productsup is trusted by more than 800 businesses worldwide, including 5 Fortune 20 companies and market leaders like IKEA, Superdry and Rakuten. Visit www.productsup.com to read more. About Widen Established in 1948, Widen is a marketing technology company trusted by the world’s most acknowledged brands. Its high-performing software empowers organizations in today’s digital economy to develop impactful, measurable, and constant brand experiences. The platform spans brand management, marketing resource management, and product info management options. To date, Widen has enabled over one million online marketers, material creators, and technologists at over 660 global brand names to connect with target market through the smart use of material. Clients include Progressive, Zippo, Energizer, Trek, Zeiss, Salvation Army, Citizen Watch, the Atlanta Falcons, Carnival Cruise Line, Yankee Candle, FINCA, and a lot more.

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