How Soapbox Pulled Off a COVID-19 Sanitizer Supply Chain Miracle


The 2 significant sanitizer producers– Gojo, makers of Purell, and Vyjon, makers of private label and germX– were just providing item for healthcare facilities and government agreements and Walmart, respectively. To meet demand, Soapbox reached deep into its supply chain to acquire 23 semi tankers of ethyl alcohol to get sanitizer stock out to its 13,000+ merchants, including Wegmans, Walgreens and Rite Aid. More than 3 million bottles of sanitizer were produced in less than 2 weeks, after securing an FDA-approved formula in simply 24 hours, a process that normally takes 9 months.

David Simnick, CEO, and Daniel Doll, president and COO of Soapbox Soaps, speak about how their team was able to pull off this massive endeavor.

In the middle of COVID-19, hand sanitizer continues to remain in high demand, while retail racks are frequently empty. Plenty of business have actually started sanitizer production, but it’s frequently been tough to discover. Soapbox Soaps responded to the call from its retail clients and fulfilled orders in less than two weeks to stock their shelves.

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